B. Braun Medical, Inc.
Director, Channel Marketing (OPM)
US-PA-Bethlehem
Job ID: 2024-24567
Type: Hybrid Full Time
# of Openings: 1
Category: Marketing
B. Braun Medical Inc.
Overview
About B. Braun
B. Braun Medical Inc., a leader in infusion therapy and pain management, develops, manufactures, and markets innovative medical products and services to the healthcare industry. Other key product areas include nutrition, pharmacy admixture and compounding, ostomy and wound care, and dialysis. The company is committed to eliminating preventable treatment errors and enhancing patient, clinician and environmental safety. B. Braun Medical is headquartered in Bethlehem, Pa., and is part of the B. Braun Group of Companies in the U.S., which includes B. Braun Interventional Systems, Aesculap and CAPS.
Globally, the B. Braun Group of Companies employs more than 64,000 employees in 64 countries. Guided by its Sharing Expertise philosophy, B. Braun continuously exchanges knowledge with customers, partners and clinicians to address the critical issues of improving care and lowering costs. To learn more about B. Braun Medical, visit www.BBraunUSA.com.
Responsibilities
Position Summary:
Responsibilities: Essential Duties
- Develop strategic programs for the company's key outpatient markets (e.g., ASC,Home Infusion, Oncology, etc.) and collaborate with strategic distribution partners to meet their needs.
- Responsible for directing the development of marketing strategy and tactics, implementation and control of marketing programs to maintain and increase market share and profits for assigned categories or divisions.
- Ensure the attainment of organization goals of market share, profit, price, and revenue
- Development and implementation of overall business and marketing plans that create alignment and a clear vision that drives successful achievement of business objectives.
- Oversee the development of strategic and tactical business plans, budgets, forecasts, metrics, and measures key performance indicators to monitor and evaluate results.
- Responsible for ensuring effective cross-functional collaboration in all business areas.
- Understand healthcare industry trends, competition, health economics, and customer insights.
- Direct trade show activities to manage booth activities in coordination with the trade show and conventionsteam.
- Prepare monthly report to monitor the success of marketing plans, sales and other key projects.
- Understands our OPM customer needs and challenges as well as gaps and opportunities to deliver long-term sustainable value and growth in the assigned segments.
- Analyzes the OPM business and the impact of channel marketing programs to the various class of trade segments (i.e. ASC, Oncology, Home Infusion, Other).
- Fosters the OPM channel marketing partner relationships (i.e. distributors, wholesalers, kitters, aggregators, etc) as it relates to current or new business opportunities.
- Leads the organization toward a greater understanding of the strategic importance and business potential for the OPM channels.
Expertise: Knowledge & Skills
- Requires breadth of professional field and industry knowledge. Ability to integrate critical information and champion advanced strategies/concepts through the organization. Drives development of advanced technologies, principles and processes.
- Manages activities of a functional area which has at least 2 departments or major functions through managers and/or experienced employees. Responsible for cost, method, and employee results.
- Judgement is required in resolving complex problems based on experience.
- Interacts with internal and/or external clients and customers to negotiate and interpret information on projects and unit operations. May consult with senior management.
The targeted range for this role takes into account a range of factors that are considered when making compensation and hiring decisions; included but not limited to: skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Compensation decisions are dependent on the facts and circumstances of each case. The range provided is a reasonable estimate.
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Target Based Range
$190,000 - $220,000
Qualifications
Expertise: Qualifications -Education/Experience/Training/Etc
Required:
- Bachelor's degree required, Master's degree preferred.
- 10-15 years related experience, plus a minimum of 5 years management experience required.
- Occasional business travel required, Valid driver's license and passport, Secrecy and invention agreement and non-compete agreement
While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to handle or feel and reach with hands and arms. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 20 pounds.
Additional Information
Responsibilities: Other Duties:
The preceding functions have been provided as examples of the types of work performed by employees assigned to this position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed in this description are representative of the knowledge, skill, and/or ability required. Management reserves the right to add, modify, change or rescind the work assignments of different positions due to reasonable accommodation or other reasons.
Physical Demands:
While performing the duties of this job, the employee is expected to:
- Light work - Exerting up to 20 lbs of force occasionally, and/or up to 10 lbs of force frequently, and/or a negligible amount of force constantly to move objects.
Lifting, Carrying, Pushing, Pulling and Reaching:
- Occasionally:Reaching upward and downward, Push/pull, Stand
- Frequently:Sit
- Constantly:N/A
Activities:
- Occasionally:Handling, Push/pull, Reaching upward and downward, Seeing - depth perception, color vision, field of vision/peripheral, Standing, Walking
- Frequently:Hearing - ordinary, fine distinction, loud (hearing protection required), Sitting , Talking - ordinary, loud/quick
- Constantly:N/A
Environmental Conditions:
- Occasionally:N/A
- Frequently:N/A
- Constantly:N/A
Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Noise Intensity:Moderate
- Occasionally:Other
- Frequently:N/A
- Constantly:Office environment
What We Offer
B. Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement. To learn more about B. Braun and our safety healthcare products or view a listing of our employment opportunities, please visit us on the internet at www.bbraunusa.com. Through its Sharing Expertise initiative, B. Braun promotes best practices for continuous improvement of healthcare products and services.
Notices
Equal Opportunity Employer Veterans/Disabled
All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.
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